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Top Smart Mobile Phone Brands in Kenya for 2025
The communications regulator in Kenya noted substantial growth in the usage of mobile phones within the country.

The CA report for the second quarter of the 2024/25 fiscal year indicates that Kenya's smartphone sector remains robust, reflecting how essential mobile technology has become in everyday activities, accounting for approximately 72 million units.
As noted by CA, the swift adoption of smartphones can be attributed to the extensive growth of mobile broadband networks nationwide, which now covers 97.0 percent of the population.
The authority also added that increased availability and affordability of smartphones, coupled with increased demand for access to digital services, have led to the high smartphone uptake in the country.
CA, nevertheless, specified that these statistics reflect the count of mobile phones that connected to the networks and must not be conflated with the actual rate of phone ownership within the nation.
Top mobile phone manufacturers in Kenya
The increasing demand for smartphones has led to a rise in the number of firms vying for supremacy in Kenya’s market.
Based on recent data provided by Statcounter, Samsung dominates Kenya's mobile market with around 28% of the market share as of early 2025.
The widespread appeal of this South Korean technology leader can be credited to its extensive lineup of products, spanning cost-effective options all the way up to high-end flagships such as the Galaxy S series, appealing to the varied customer preferences within Kenya.
Tecno, a subsidiary of Transsion Holdings that holds approximately 16.5% of the market share, ranks second. Following close behind is Infinix, another brand under Transsion, with around 8%. Additionally, Itel, yet another brand within the Transsion group, secures a modest but significant portion of the market.
Xiaomi, the Chinese tech disruptor, has also made significant inroads, holding approximately 5% of the market, driven by the brand’s expansion of retail presence and online availability in Kenya.

- Samsung - 27.66%
- Tecno - 16.14%
- Infinix - 8.75%
- OPPO - 8.39%
- HMD Global (Nokia) - 7.74%
- Xiaomi - 5.23%
- Apple - 4.43%
- Itel - 3.41%
- Huawei - 2.48%
- Approximately 15.77% of the market is held by other brands and participants in the market.
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